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January 10, 2014
By: KERRY PIANOFORTE
Editor, Coatings World
As part of the Valspar 2014 Color Outlook unveiling, Valspar is hosting a series of activations on the Valspar Paint Facebook page, providing Valspar fans unique access to colors and personal color tips and advice from the Valspar trend palettes and beyond including the Valspar Palette of the Day Sweepstakes and a live Facebook Chat with Valspar Color Strategist Sue Kim. Valspar Palette of the Day Sweepstakes: Beginning Tuesday, January 14 at 9:30 a.m. EST through Thursday, January 16 at 11:59 p.m. EST, Valspar will host a sweepstakes giving away trend colors from each of the palettes. Each day will feature a new palette. New or current fans are encouraged to visit the Valspar Paint Facebook page to enter the daily sweepstakes for a chance to win one free gallon of Valspar paint. Participants are required to be a fan of the Valspar Paint Facebook page prior to entering. Fifteen randomly selected entrants will win each day (see official rules at www.facebook.com/ValsparPaint). Facebook Chat with Valspar Color Strategist Sue Kim: On Thursday, January 23, Valspar Color Strategist Sue Kim will host a live color chat on the Valspar Paint Facebook page answering fan questions and providing personal color tips and advice to help everyone make the most of their color selection journey. Valspar is committed to helping everyone find the right color to transform any space and offers unique and innovative tools to help with every step of the color selection journey. These tools, available on ValsparPaint.com, include color guarantees to help ensure everyone finds the right color, the Virtual Painter, which allows consumers to upload photos and virtually paint them using Valspar colors and Valspar Paint Sample Kits to explore color options in the home. Additionally, the new free Valspar Color Connect app, available in the App Store, connects consumers to Valspar color consultants for real-time expert advice and everything they need to make their paint journey a success.
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